3–5 short, specific outcomes
Name
Subtitle for Your Coaching Services
A single compelling line that immediately speaks to your ideal client — the first thing a visitor reads after your name. Tip: A question works well as does a bold statement of what's possible. Make it emotionally resonant, not descriptive.
Say exactly who you work with and what you help them achieve.
Name Abbreviated List of Relevant Qualifications, Organisational Memberships
Pre-Header can be same as Subtitle Above
Coaching Offering Header
3–5 sentences that speak directly to the reader's situation, naming their challenges and the outcomes you help clients work towards. This is your main pitch section.
Who are they? What are they struggling with? What will change?
That clients gain from working with you
Start with an action word or outcome noun
About Me
Hi, I’m Your Name
Write in the first person and introduce yourself in a warm, conversational way. Explain your professional experience, interests or values that led you to coaching and why you are motivated to support the people you work with.
You may include a personal experience or turning point if it feels relevant.
Aim to cover: Your relevant professional background. What drew you to coaching. Who you particularly enjoy supporting and why. The values or principles that shape your work.
My coaching approach:
Describe how you coach
What clients can expect from a session with you
What it feels like to work with you
Name Abbreviated List of Relevant Qualifications and Organisational Memberships
Details of Roles
Experience
Qualifications
Organisation Memberships
Pre-Header What Your Clients Get
Work With Me
2–3 sentences that warmly invite a potential client to take the next step.
Further practical details if required eg sessions held online over zoom
FOR EXAMPLE: Individual Coaching
1 Session (60 minutes)
£Your Price
5 Session Package (5 x 60 minutes)
£Your Price
10 Session Package (1 0 x 60 minutes)
£Your Price
Any additional info or further details, please email info@youremailaddress to find out more.
You have the option of providing 1 long or up to 3 shorter testimonials. Please include the name and date of the person providing the testimonial as you would like them to appear after the testimonial. Please ensure that you always have permission to use testimonials.
- Coaching Client Name, Date
___MESSAGE___
___MESSAGE___